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Date:

May 19, 2005
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Nov. 14, 2001
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News Archive

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May 19, 2005
Gak Pak 2.0 Now Available

Now available is Gak Pak version 2.0, which contains 6 new shape options, 6 new color selection modes, and 40 effect presets for all supported hosts. Existing users can upgrade to version 2.0 for $25 (USD).

More Information | Buy Now | Upgrade to v2.0

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Apr. 15, 2005
Useful Things® Acquired By Sony Digital Entertainment

The intellectual property associated with Useful Things, the popular visual effects plug-in, has been acquired by Sony Digital Entertainment.

Read the media release

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Apr. 11, 2005
Profound Effects Ships Useful Assistants™ 1.7

Now available is Useful Assistants version 1.7, which includes 21 new or updated assistants that allow you to be more productive with Adobe® After Effects®. Existing users can upgrade to version 1.7 for $25 (USD).

More Information | Buy Now | Upgrade to v1.7 | Read the media release

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Apr. 4, 2004
Elastic Gasket™ v2.0 Now Available

Elastic Gasket, a popular software adapter that lets Avid® users run many Adobe® After Effects® compatible plug-ins, now operates in Avid’s real time “green dot” mode. Available only for Windows® versions of Xpress® Pro and Media Composer® Adrenaline®, existing owners can upgrade to Elastic Gasket 2.0 for $95 (USD).

More Information | Buy Now | Upgrade to v2.0 | Read the media release

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Dec. 24, 2004
Useful Assistants™ v1.6 Now Available

Now available is Useful Assistants version 1.6, which includes 20 new or updated assistants that allow you to be more productive with Adobe® After Effects®.

More Information | Buy Now | Upgrade to v1.6 | Read the media release

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Oct. 27, 2004
CameraPOV™ Tapped For Indie Film “Tied Up”

CameraPOV added a voyeuristic look to the indie teen drama, “Tied Up” from x3 Entertainment Group, saving time, money and producing a more realistic look.

Read the media release

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Sep. 25, 2004
Gak Pak™ Version 1.0 Now Available

Gak Pak version 1.0, a new plug-in suite for easily creating animated and patterned backgrounds and structural elements is now available. Gak Pak is available for Adobe® After Effects® 5.5/6.0/6.5 (and various After Effects compatible hosts), and various Avid® editing systems.

More Information | Buy Now | Read the media release

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Jul. 15, 2004
Icecandy Entertainment Taps Useful Things® For Feature Title

Promark Entertainment’s “Slipstream,” which premieres on the SCI FI Channel later this year, sports more than 20 shots (including the main title sequence) created by Icecandy Entertainment using Profound Effects’ Useful Things.

Read the media release

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Jun. 23, 2004
See Useful Things at the BDA Road Show

Chris and Trish Meyer of CyberMotion will be showing the text and particle system capabilities of Useful Things at the PROMAX&BDA Road Show, a five-city tour coming in June and July. For more information, check out the BDA Road Show Summer 2004 page on the CyberMotion site.

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Jun. 18, 2004
Useful Assistants 1.2 receives an Award of Excellence from DV Magazine

The June 2004 issue of DV Magazine contains an review of Useful Assistants 1.2, giving it an Award of Excellence (4.5 of 5 diamonds).

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Jun. 3, 2004
Useful Things® v1.6 and Useful Assistants™ v1.5 Now Available

Now available are Useful Things version 1.6, which provides improved stability, enhanced blend mode capabilities, and several new and updated effect scripts, and Useful Assistants version 1.5, which provides compatibility and enhanced functionality with After Effects 6.5, and several new and updated assistants. Both are free updates, available on the Profound eXchange site.

Useful Things: More Information | Buy Now | Upgrade to v1.6 | Read the media release
Useful Assistants: More Information | Buy Now | Upgrade to v1.5 | Read the media release

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May 15, 2004
DV Magazine posts new type effects article about Useful Things

The May 2004 issue of DV Magazine contains an article, Techniques For Moving Type (by Trish Meyer), that describes various text effects available in Useful Things.

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Apr. 24, 2004
Reveal Version 1.2 Now Available

Reveal has been updated to be compatible with the recently announced Adobe® After Effects® 6.5. Version 1.2 is now available for download.

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Apr. 16, 2004
NAB 2004 discount: 25% off all products

All of the Profound Effects products, including bundles, are now available at a 25% discount on the Profound Effects Store. Use the coupon code NAB04 at checkout to receive the 25% discount. This discount expires April 30, 2004.

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Apr. 16, 2004
4th Party Plugins for Useful Things and Useful Assistants

Looking for additional Useful Things scripts and Useful Assistants assistants? Definitely check out the latest 4th Party Plugins from Kenneth Woodruff. Kenneth has created some amazing scripts that expand the capabilities of Useful Things, and will be releasing additional assistants for Useful Assistants.

Check out 4th Party for product, availability, and pricing information. 4th Party is not affiliated with Profound Effects.

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Mar. 31, 2004
CameraPOV™ Version 1.0 Now Available

CameraPOV version 1.0, a new plug-in suite for creating photo and video camera simulations is now available. CameraPOV is available for Adobe® After Effects® 5.5 and 6.0 (and various After Effects compatible hosts), and various Avid® editing systems.

More Information | Buy Now | Read the media release

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Mar. 18, 2004
DV Magazine posts review of Useful Assistants

The March 2004 issue of DV Magazine contains a review of Useful Assistants in the article titled Your Personal Assistant (by Trish and Chris Meyer).

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Mar. 4, 2004
DV Magazine posts articles describing type effects in Useful Things

The March 2004 issue of DV Magazine contains an article, Tools For Moving Type (by Trish Meyer), that describes some of the text capabilities in Useful Things.

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Feb. 18, 2004
Useful Assistants™ Version 1.2 Now Available

Useful Assistants version 1.2, a free update to our automation tool for Adobe® After Effects® 5.5 and 6.0, is now available. 20 new and updated assistants (70+ total assistants) have been added for working with layers and masks more efficiently.

More Information | Buy Now | Upgrade from v1.0 or v1.1 | Read the media release

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Jan. 28, 2004
Elastic Gasket™ Gains Avid® Nitris™ Compatibility

Avid Nitris users to save time, money, and broaden creative options using many third-party Adobe® After Effects® compatible effects plugins adapted by Elastic Gasket.

More Information | Buy Now | Read the media release

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Dec. 18, 2003
Useful Things® and Useful Assistants™ Now Available on the Adobe® Store

You can now purchase our Useful Things and Useful Assistants plug-ins for Adobe After Effects® from the Adobe Store.

Adobe Store links for: Useful Things | Useful Assistants

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Dec. 4, 2003
Useful Things® Version 1.5.1 Now Available

Useful Things version 1.5.1 is a small update that fixes some problems with After Effects 6.0, and also includes several new and updated effect scripts.

More Information | Buy Now | Upgrade from v1.5 or earlier

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Nov. 24, 2003
Free Profound Effects® Crop plug-in

Crop, released as charity-ware, allows you to crop video layers in Adobe® After Effects® 5.0 or later.

More Information

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Oct. 29, 2003
Useful Assistants® Version 1.1 Now Available

Useful Assistants version 1.1, a free update to our automation tool for Adobe® After Effects® 5.5 and 6.0, is now available. 25 new assistants (60+ total assistants) have been added for working with layers, masks, keyframes more efficiently, and several more assistants updated with additional functionality.

More Information | Buy Now | Upgrade from v1.0 | Read the media release

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Sep. 9, 2003
Useful Assistants review by Stephen Schleicher for Digital Media Online, Inc.

Digital Media Online, Inc. posted a review of Useful Assistants v1.0 by Stephen Schleicher.

Read the Review

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Sep. 2, 2003
Useful Things workflow overview by Stephen Schleicher for Digital Media Online, Inc.

Digital Media Online, Inc. posted a workflow overview of Useful Things v1.5 by Stephen Schleicher.

Read the Workflow Overview

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Aug. 18, 2003
Useful Things v1.5 Review by Trish and Chris Meyer for DV Magazine

DV Magazine recently posted a review of Useful Things v1.5 by Trish and Chris Meyer.

Read the Review

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Aug. 4, 2003
Useful Assistants® Version 1.0 Now Available

Useful Assistants version 1.0, a new plug-in that automates time-consuming or complicated tasks in Adobe® After Effects® 5.5 and 6.0, is now available.

More Information | Buy Now | Read the media release

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Jul. 7, 2003
Adobe® After Effects® 6.0 Compatibility

Adobe has just announced After Effects 6.0, and we have been working to make sure our existing and upcoming plug-ins not only work with it, but take advantage of its new capabilities. Any required updates to be compatible with After Effects 6.0 are now available for free. Check out our Product Compatibility with After Effects 6.0 page for more information.

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Jun. 26, 2003
Useful Things® Version 1.5 Now Available

Useful Things version 1.5 adds a redesigned user interface, Type 1 and OpenType® font format support, a script installer, and a few new scripts. Lots to love in version 1.5, another free update for existing users.

More Information | Buy Now | Read the media release

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Apr. 29, 2003
Useful Things® Gains Its First “Hired Gun”

Useful Things Hired Guns are users proficient in writing custom effects for Useful Things. The first Hired Gun marks a milestone in the acceptance of this revolutionary plug-in.

Read the media release

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Apr. 13, 2003
Useful Things Review by Ko Maruyama for Digital Producer Magazine

Ko Maruyama recently posted a review of Useful Things on the Digital Producer Magazine site. The review also includes some information about our other After Effects plug-ins, Useful Assistants, Swim, and Reveal.

Read the Review

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Apr. 6, 2003
Profound Effects Previews Useful Assistants and Useful Things 2.0 at NAB.

At NAB 2003, Profound Effects will be previewing the upcoming releases of Useful Assistants and Useful Things 2.0. If you are attending NAB, stop by the Adobe booth (SL2507) to check them out. If you cannot attend NAB, check out our online previews of Useful Assistants and Useful Things 2.0.

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Mar. 17, 2003
The new Profound Effects Web site goes live.

Welcome to the redesigned ProfoundEffects.com Web site!

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Mar. 10, 2003
Profound Effects® Announces Breakthrough Automation Tool For AE 5.5

Profound Effects® Useful Assistants™ provides scriptable management of Adobe® After Effects® 5.5. Tasks such as report generation for asset management and assembling complex compositions can now be automated. Many automation assistants are supplied, more can be downloaded later.

Read the media release

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Feb. 25, 2003
Profound Effects® Reveals Free Search Tool For AE 5.5

Reveal, released as charity-ware, allows arbitrary Adobe® After Effects® 5.5 components such as footage or layers to be quickly located, even in very large projects.

More Information | Read the media release

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Feb. 14, 2003
Profound Effects® Updates Elastic Gasket™

Version 1.2 (a maintenance release) of Elastic Gasket for Avid® AVX™ systems is now available. Existing owners of Elastic Gasket can download the newest release at no charge from the Profound Effects web site; users need only download the evaluation version and reapply their license.

More Information | Buy Now

Read the media release

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Feb. 4, 2003
Useful Things Demo and Elastic Gasket for Mac OS X

The Useful Things demo software is now available. Also, with the release of Avid® Media Composer, Avid Xpress®, and Avid Symphony™ for Mac OS X, Elastic Gasket for Mac OS X is now available for these Avid editing systems.

Useful Things Demo | Elastic Gasket Software

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Feb. 1, 2003
Profound Effects at the Creative Cow West Show (Feb. 18 - 20, 2003)

Profound Effects will have a booth (#612) at the upcoming Creative Cow West Show on February 18 to 20, 2003. Please stop by our booth to visit and check out our products for Avid® and Adobe® After Effects® systems.

More Information on the Creative Cow West Show

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Jan. 20, 2003
Automatic Composition Import™ support for Profound Effects Transfer™

Profound Effects, Inc. is pleased to announce that its Transfer plug-in for Avid® AVX™, is directly recognized by the new version of Automatic Composition Import™ from Automatic Duck. Blend modes set in an Avid timeline using Transfer will automatically carry over when that timeline is imported into Adobe® After Effects® using Automatic Composition Import.

Read the media release

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Jan. 13, 2003
Useful Things® Version 1.2 Now Available

Useful Things version 1.2 implements search capability for finding the right element for an effect, script links (shortcuts/aliases) for accessing the same script element from multiple categories, and several new scripts.

More Information | Buy Now

Read the media release

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Nov. 26, 2002
Profound Effects at the New York DV Show (Jan. 30 - Feb. 1, 2003)

Profound Effects will have a booth (#416) at the upcoming New York DV Show on January 30 to February 1, 2003. Please stop by to visit and check out our products for Avid®, Adobe® After Effects®, and Ulead® systems.

More Information on the New York DV Show

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Nov. 11, 2002
Useful Things LE — Video Filters for Ulead® MediaStudio® Pro and VideoStudio™

Useful Things LE version 1.0, a set of video filters for Ulead® MediaStudio® Pro and Ulead® VideoStudio™, gives your home or corporate video that extra special oomph with a minimum of effort.

More Information | Buy Now

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Nov. 7, 2002
Transfer — Use Transfer Modes in Avid AVX Systems

Transfer version 1.0, an Avid® AVX™ plug-in that allows you to compose video segments using transfer modes similar to those in Adobe® software, is now available.

More Information | Buy Now

Read the media release

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Nov. 7, 2002
Profound Effects products used in the creation of Naqoyqatsi

Paul Miller of Profound Effects gets a Special VFX Software credit for the film, Naqoyqatsi.

More Information about Naqoyqatsi | Credits

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Oct. 28, 2002
Useful Things® Version 1.1.1 Now Available

Useful Things version 1.1.1 implements audio processing optimizations, adds audio-triggered support to several existing script elements (such as those creating particle systems, text strings, and binary digits), and includes several new effects.

More Information | Buy Now

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Sep. 9, 2002
Profound Effects Ships Useful Things® Version 1.1 — Versatile Plug-In Now Does Audio Too

Useful Things version 1.1 adds audio signal processing capabilities, particle system enhancements, and modular shape-based particle effects to the most versatile plug-in ever made for the Adobe® After Effects® software.

More Information | Buy Now

Read the media release.

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Jul. 17, 2002
Useful Things and Swim Product Review

Randall Simpson wrote a review of Useful Things and Swim for Post Magazine.

Read the Review.

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Jul. 12, 2002
Swim 1.1 Product Review

Ned Soltz wrote a review of the Swim 1.1 plug-in (for FCP/AE) for the Los Angeles Final Cut Pro User Group (LAFCPUG).

Read the Review.

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Jul. 10, 2002
Madison Movie Man Takes Second Stab at Special Effects

A new article by Tom Alexander on the ePrairie.com: Midwest Technology Business News site profiles our very own Perry Kivolowitz.

Read the Article.

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Jul. 1, 2002
Elastic Gasket, Move, and Swim are now compatible with Mac OS X and Avid Xpress DV 3.5

Elastic Gasket™, Move™, and Swim™ are now compatible with the Avid Xpress DV 3.5 editing system on Windows® XP and Mac OS X.

Read the media release.

Elastic Gasket: More Information | Evaluate | Buy Now
Move: More Information | Evaluate | Buy Now
Swim: More Information | Evaluate | Buy Now

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Jun. 19, 2002
Move AVX for Mac OS operating system now available

Move™, a pan-and-zoom plug-in, is now available for Avid® AVX™ systems on the Mac OS operating system.

More Information | Evaluate | Buy Now

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May 16, 2002
Useful Things now shipping, and Profound eXchange now live

Useful Things, our totally scriptable plug-in for Adobe® After Effects® software, is now available. View more information about Useful Things.

In addition, the Profound eXchange (PX) community section of this site is now open. Profound eXchange is a restricted-access area where registered Useful Things users can share scripts for use in the product, advertise their script-writing services, and get technical support. Access Profound eXchange (registered users only).

Read the media release.

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May 8, 2002
Support Forums on Creative Cow now open

The Profound Effects support forum on Creative Cow is now open.

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Apr. 24, 2002
Digital Film Tools Plug-ins Adapted By Elastic Gasket

Profound Effects, Inc. qualifies Composite Suite and 55 MM After Effects® plug-ins to operate on Avid® AVX™ editing systems.

Read the media release or view more information about Elastic Gasket.

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Apr. 23, 2002
Swim plug-in now available

Swim™, our distortion / refraction style effect and transition plug-in for Adobe® After Effects® and Avid® AVX™ systems, is now available. More Information

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Apr. 5, 2002
The new Profound Effects Web site goes live.

Welcome to the redesigned ProfoundEffects.com Web site!

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Apr. 2, 2002
Profound Ships a Moving Experience

With Profound Effects Move, Avid® users can pan and zoom still high-resolution Photoshop and Targa images over video, using a target-based approach which makes it easy to save custom moves and reapply them to images with different sizes.

Move is designed specifically to minimize the amount of memory required. Using typical solutions, a 8000x8000 pixel color image would require 256 Megabytes of RAM in order to load the entire image into memory. Move only loads what it needs, so at most it only requires enough memory for one frame of video (less than 1MB for NTSC/PAL), no matter how large the image is. For faster performance, user preferences adjust the trade-off between disk and RAM memory usage.

See: Here!

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Mar. 25, 2002
Profound Effects at NAB

Profound Effects will be showing Useful Things in the Adobe Partner Pavillion at NAB (April 8-11). We may also be showing some work-in-progress technology. Please come and visit us!

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Jan. 21, 2002
Profound Effects to Launch Useful Things At NY DV Expo

Profound Effects, Inc. will launch it's first major effects product Useful Things at The New York DV Show, February 12 and 13, 2002.

Useful Things promises to be one of the most significant innovations in the history of plug-ins. It is the first totally programmable effects engine to be released as a commercial plug-in for Adobe After Effects. As a consequence of its integrated Python scripting host, resolution independent vector and font drawing, texturing engine, a high performance micro-plug architecture, and AE integration there is no limit to the range of effects that Useful Things can be made to perform.

A unique innovation is Useful Things ability to import Macromedia Flash files preserving resolution independence and transparency.

Attendees will be given a valuable limited time discount good for a $100 discount from the introductory price of $395 (if purchased directly from Profound Effects).

Someday, all plug-ins will be programmable. Today, there's Useful Things. Click here for more information about Useful Things.

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Jan. 9, 2002
Pixelan Licenses Micro-Gasket for Spicemaster Macintosh AVX Version

Pixelan Software, at www.pixelan.com has licensed a Micro-Gasket™ to enable their Macintosh Avid product to come to market faster.

A Micro-Gasket™ is a version of Elastic Gasket which operates only with the After Effects compatible plug-in it is supplied with.

Pixelan Software Users: Upgrade to the full version of Elastic Gasket and use many other After Effects compatible plug-ins in your Avid system. Click Here for a steep discount.

After Effects Plug-in Vendors: Click here to request information about licensing your own Micro-Gasket. By bundling a Micro-Gasket™, you get to sell directly to a whole new market. Don’t miss out!

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Jan. 9, 2002
Elastic Gasket in Toronto

Paul Miller will be demonstrating Elastic Gasket at the Toronto Avid User's Group January 17th. He will also demonstrate an unannounced AVX plug-in that will be available by NAB.

A $100 discount on Elastic Gasket will be made available to User Group attendees.

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Nov. 14, 2001
Information about Useful Things

Check out the Products section for a sneak peak at Useful Things, coming next year. UT is an entirely new innovation in plug-ins. Check it out.

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Oct. 9, 2001
Elastic Gasket for AVX 1.0 DISCONTINUED

Due to unreliability of AVX 1.0 Avid MC systems, Profound Effects must pull the plug on the AVX 1.0 version of Elastic Gasket. This does not affect the AVX 1.5 version or future versions of the product, or the Avid|DS version.

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Aug. 8, 2001
Elastic Gasket™ for Avid®|DS From Profound Effects™ Expands Creative Options for

Elastic Gasket for Avid|DS dramatically reduces cost, improves workflow and multiplies creative options for users of the Avid|DS system.

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Jul. 25, 2001
BigFX's FilmFX Plug-in Comes To Avid® Platforms Thanks To Elastic Gasket™

FilmFX, the well known film simulation plug-in written for Adobe® After Effects®, is qualified by Profound Effects for use on Windows® based Avid editing systems.

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Jul. 7, 2001
Trapcode Shine added to Compatibility List

Trapcode's Shine has been added to the Elastic Gasket compatibility list. Other plug-ins too! See the up-to-date compatibility list here.

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